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Unpacking Żabka’s Marketing Strategy: How Innovation Fuels Growth in Poland
9,000 stores and 3 million customers daily! How did Żabka become Poland’s convenience store giant in just over two decades? With a unique franchise model and a relentless focus on innovation, Żabka is redefining convenience shopping and setting new benchmarks in retail. Join me as we explore the secrets behind this remarkable success and what… →